adidas’ Post

Launching our record-breaking Adizero Prime X Evo 🏃     Starting today, you can step into the Adizero Prime X Evo, the shoe worn by some of the fastest and most ambitious runners in the world.    This is the shoe that helped Sibusiso Kubheka break the 6-hour 100km barrier [5:59:20] earlier this year. What makes this shoe so fast?     ⏱️ It has been designed through iterative testing by elite athletes and our innovation and athlete performance team.     👟 The cushioning responds optimally to the force exerted by the runner.     ⚡ Its precision fit upper enables running at speeds that were once only a dream.     Built to push the limits of what's possible, this shoe features tested innovations that go beyond the World Athletics Regulations. That means it's built for the adventurous, the wild at heart, and those ready to create new personal bests while competing in marathons or ultramarathons.     🛒 A limited release of 100 pairs is available in Europe on adidas.com and at selected wholesale retailers. More pairs will be released in other regions starting mid-December.     🌅 Learn more about the incredible morning Sibusiso Kubheka completed a 100km run in under six hours here: https://adidas.pub/4r41BWd