From the course: UX Writing Fundamentals: A Comprehensive Guide to UX Writing
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Testing
From the course: UX Writing Fundamentals: A Comprehensive Guide to UX Writing
Testing
(soft, bright music) - The final step of the design thinking process is testing, which involves testing the product with real users to get feedback and refine the design. UX writers play an important role in this step by using a variety of tools and processes to test and refine the written content. One of the key testing methods used by UX writers during this step is A/B testing. This involves testing two different versions of the written content to see which one performs better. UX writers can use A/B testing to test things like button labels, headlines, and other microcopy to see which version resonates better with users. Other testing methods used by UX writers are user interviews, surveys, and usability testing. User interviews allow writers to get feedback directly from users about the written content and make changes accordingly. Surveys allow writers to gather feedback from a large number of users about the written content and make changes based on the feedback. Usability…
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