From the course: UX Writing Fundamentals: A Comprehensive Guide to UX Writing

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Define

Define

(upbeat music) - The next step of the design thinking process is to define the problem. You'll synthesize the information gathered during the empathize step, and use it to define the problem and user needs. UX writers use a variety of methods during this step, such as creating user personas, user journey maps, and style guides. User personas are fictional representations of an ideal user. UX writers working closely with designers and researchers create these personas based on the data gathered during the empathize step. Personas help to create a shared understanding of the user, and ensure that team members are aligned with who they are designing for. This helps UX writers create content that is tailored to the needs and preferences of the user. User journey maps are visual representations of the user's journey through a product. By creating these maps, UX writers can identify pain points in the user's journey, opportunities to improve the user experience, and ensure that microcopy is…

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