From the course: Understanding Social Media Algorithms for Creators

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The TikTok algorithm

The TikTok algorithm

From the course: Understanding Social Media Algorithms for Creators

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The TikTok algorithm

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- I'm sure you've heard how quickly TikTok has grown as a platform. TikTok specialize in serving short form content. They focus on trying to deliver content to people that they feel will interact with it. Using hashtags is important when trying to grow on TikTok. Hashtags is one way for TikTok to determine what your video is about, so they know who to serve it to. It's not just hashtags, though. You want to make sure that your video is engaging and worth consuming. - Not just as a creator or like, you know, sometimes you have to look at it as a as a consumer, or someone who's watching, what do you enjoy? Like what would make you stop, and give this video or this content, your attention. And it's, it's all about letting it be relatable to the person that you're creating it for, or like, who's your target audience? Like, what are you actually doing? Why are you doing it? You, you have to think of all these things like…

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