Google Analytics (GA4): Audience-Building and Segmentation
With Samantha Barnes
Liked by 741 users
Duration: 1h 3m
Skill level: Intermediate
Released: 9/22/2021
Course details
If you work in digital marketing, knowing your audience—and how effectively you’re reaching them—is vital to your success. With Google Analytics, you have a powerful tool to segment users and leverage that data to take insightful actions. In this course, Samantha Barnes shows you how to build audiences, funnels, user paths, segments, and data integrations with Google Analytics. Samantha goes hands-on with the tools, discussing topics like user-based data, how to customize that data in advanced segments, and how to take the advanced reporting explorations to another level by building Google Analytics audiences. As Samantha shows, once you know your audience, you can more effectively target high-value customers, deliver ads at the right time, and discover trends that lead to successful conversions.
Skills you’ll gain
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Showcase on your LinkedIn profile under “Licenses and Certificate” section
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Meet the instructor
Learner reviews
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Md Enamul Sheikh
Md Enamul Sheikh
Helping Law Firms Grow | Quality Leads with Google Ads | Reduce Ad Spend & Drive High-Value Case Inquiries | Proven Revenue Growth | DM Me Today
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Contents
What’s included
- Test your knowledge 4 quizzes
- Learn on the go Access on tablet and phone
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