From the course: Customer Journey Mapping with Generative AI

Unlock the full course today

Join today to access over 24,900 courses taught by industry experts.

Build better customer journeys with AI

Build better customer journeys with AI

- [Instructor] So let me ask the question. Who are your favorite brands? When I ask this question in front of audiences, I typically get answers like Apple, Nvidia, Tesla, Nike, Patagonia, and some others that they're favorites of. And I ask you this, can they charge more? Can you go find something about them right now, these favorite brands of yours? Can you find a video, deeper information? Can you learn from them? Are their marketing funnels and stories strong? The answer is clearly yes. That's what we want to do with you. Because when you have a strong story and you're building it faster and getting brand awareness, you can actually charge more for your products because you're more valuable in the eyes of consumers. So let's look at why I chose these tools. It comes down to efficiency in three areas. First, is the tool easy to use? Can you just jump right in and go? Or do you need to be a prompt engineer? I want the car warmed up and the engine revving, just hit the accelerator…

Contents