You can view video analytics to gain insight on the impact your video posts have had on LinkedIn.
To view your video analytics:
-
Click the
Me icon at the top of your LinkedIn homepage. -
Under Manage, click Posts & Activity.
-
Click on the Videos tab and locate the video for which you want to view the analytics.
-
Click View analytics icon below your video.
To view your video analytics:
-
Tap your profile photo.
-
Tap your profile photo again to access your profile.
-
Scroll to the Articles & activity section, and tap See all activity.
-
Under the Posts tab, locate the video for which you want to view the analytics.
-
Tap the View or the
Analytics icon below your video.
Video analytics available to you:
Discovery:
- Impressions - The number of times your post was shown on LinkedIn. This number is an estimate and may not be precise.
- Members reached - The number of distinct members and Pages that saw your post. This number is an estimate and does not include repeat displays.
Video performance:
- Video views - The total number of times your video was watched for more than 2 seconds.
- Watch time- The cumulative length of time your video was viewed
- Average watch time - The average time your video was viewed
Engagement:
- Reactions - The number of reactions (i.e., likes) your post received.
- Comments - The number of times people commented on your post.
- Reposts - The number of times people shared your post to their feed.
Video viewer demographics:
- Demographic information includes the job title, location, and company where your video viewers work.
Notes:
-
Your video analytics are private to you.
-
Video analytics are available available for up to 400 days after you post.
-
Video viewer demographics are available after your video has received at least 25 post impressions.
-
All post analytics are no longer available after 1,000 days.
-
To protect member privacy, video analytics won’t be available for content that you share with only your connections or in LinkedIn Groups.
Learn more