The Sustainability Circle reposted this
"Really quite easy conversations to have." Liz Brown, Inchcape's CSO, said this last week when we talked about building a sustainable route to market across their operations. She was describing initiatives like solar panels, LED lighting, electric boilers. Things that make dealership operations more efficient and reduce costs significantly. Her point: when sustainability initiatives have clear business value attached, conversations become straightforward. You're not convincing anyone about climate targets. You're offering cost savings. This creates what Liz called a "virtuous circle": → The initiative delivers direct business impact → The visibility of it (teams see panels going up, bills dropping) → Gives colleagues a way to play their part → Drives more engagement → Drives more connection → Starts that internal conversation Each success makes the next one easier. Sometimes it's so easy to get caught up in the complex work...compliance, reporting, transformation roadmaps. All necessary. It's a useful reminder that sometimes the really powerful thing is the straightforward stuff that just makes business sense. Visible. Easy to justify. Clear ROI. Build momentum there, then tackle the harder conversations. Full episode with Liz in comments.