Jake Martin is a seasoned brand, marketing, and sports partnerships leader with 20+ years of experience at the intersection of sport, storytelling, and strategy. Known for his ability to blend creative vision with business acumen, Jake has built a career leading global marketing efforts, shaping brand identities, and developing authentic athlete partnerships that drive cultural relevance and commercial impact. From startups to iconic global brands like Red Bull, Patagonia, The North Face, and Quiksilver, Jake has driven initiatives across action sports, outdoor, lifestyle, and performance categories. His work has spanned everything from managing elite athlete rosters and crafting go-to-market strategies, to launching integrated brand campaigns and leading product innovation cycles informed by world-class athlete insight. Whether rolling out a global apparel line, reinventing a snowsports program, or negotiating high-impact athlete deals, Jake brings clarity, creativity, and results-driven execution to every challenge. With deep expertise across product, brand, and sports marketing—and a track record of cross-functional leadership—Jake is passionate about building teams, shaping culture, and delivering campaigns that resonate. He’s currently open to new opportunities based in California (or beyond), and eager to bring his energy, experience, and entrepreneurial mindset to a mission-driven brand or organization. Outside of work, you’ll find Jake in the mountains, on a surfboard, or planning his next global adventure. A natural collaborator and relentless problem-solver, he thrives in fast-paced environments where creativity and purpose meet. #opentowork
The People Brand
Staffing and Recruiting
Orange County, California 12,746 followers
Transparent Talent Acquisition
About us
Recruitment often feels transactional, but we believe it doesn’t have to. We value transparency and authenticity in every search, partnering with premium brands that uphold integrity and create environments where people can thrive. Founded by former HR executives from top brands like Nike, Hurley and Fox Racing, we have a deep understanding of the industries we play in. Our expertise with Lifestyle Brands & Consumer Goods enables us to strategically headhunt talent who understand the unique challenges and opportunities these industries face. Whether you're looking for excellent talent or your next opportunity - we'd love to connect with you. Please reach out to us directly through our website! Client Examples: Quince, Boot Barn, SITKA, Vuori, Lulus, JOLYN, Speedo, O'neill, Insomniac Events, ZO Skin, Salty Crew, Sanuk, Alo Yoga, etc.
- Website
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https://thepeoplebrandusa.com
External link for The People Brand
- Industry
- Staffing and Recruiting
- Company size
- 2-10 employees
- Headquarters
- Orange County, California
- Type
- Public Company
Locations
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Primary
Get directions
Orange County, California 92694, US
Employees at The People Brand
Updates
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Meet Steve Zeringue! A strategic creative professional with over 15 years of experience connecting brands with their audiences through powerful visual storytelling. Steve has worked across agency, in-house, and freelance environments, leading design and marketing initiatives for clients including CareCredit, Allied Universal, Irvine Ranch Water District, and Jack Daniel’s. Most recently, as Senior Designer at Forge Media Group, he developed large-scale campaigns, directed brand systems, and helped drive the agency’s philanthropic partnership with the Jessie Rees Foundation, which raised awareness and support for children battling cancer. Beyond his design expertise, Steve is President of his Toastmasters club and serves on the Board of Directors for South County Outreach, a nonprofit dedicated to preventing hunger and homelessness in Orange County. His leadership extends beyond the studio—he’s passionate about communication, mentorship, and building teams that create meaningful impact. Steve is now seeking a Senior to Mid-Senior role such as Art Director, Creative Director, or Marketing Manager, where he can lead creative development, strengthen brand identity, and contribute to a company with a clear mission and culture of innovation. #opentowork
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🌍 Global Design Leader | Premium Performance & Lifestyle Brand We’re partnering with a world-class performance brand to find a Global Vice President of Design! 🎨 Lead a multidisciplinary global design team across apparel, swim, and accessories. 🧭 Define and execute seasonal creative direction & brand storytelling. 🌱 Champion innovation, sustainability, and design excellence that connects performance with culture. 🤝 Partner cross-functionally with Product, Marketing & Brand Leadership. 📍 Southern California (hybrid) | Global leadership scope. If you’re a creative leader with deep roots in sport, lifestyle, or performance and a passion for inspiring teams through design, we’d love to connect. #gigalert
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We’re partnering with an active lifestyle sports brand in North Orange County to find a Sourcing + Production Coordinator (hybrid: 4 days in office, 1 WFH). This is a contract role (3–4 months) and ideal for someone who can jump in and make an impact right away. 💻 Must-have Excel skills: – Conditional formatting – XLOOKUPs + mapping management – Pivot tables + table management – Power Query – Copy/paste data entry finesse Bonus points for PLM experience 🙌 💵 $23–27/hr 🚀 Start ASAP
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Megan O'Brien is a product, design, and marketing program manager with 10+ years of experience driving results at the intersection of creativity and strategy. Equal parts creative and analytical, her background spans product development, design and innovation strategy, and marketing operations. She specializes in bringing structure to complex initiatives while ensuring they deliver both measurable business impact and standout user experiences. Her career has taken her across agencies, startups, and corporate teams, where she has led programs for some of the most well-known brands in tech, retail, entertainment, healthcare, and food & beverage. Megan’s work has ranged from orchestrating 15,000+ location deployments unlocking $100M+ in revenue, to shaping integrated brand campaigns and digital experience transformations for multi-million-dollar initiatives, always with a focus on quality, collaboration, and execution. Known for bridging cross-disciplinary teams, Megan blends analytical rigor, creative thinking, and operational discipline to keep teams aligned and stakeholders engaged. She is currently open to new opportunities in Southern California and excited to bring her expertise to a mission-driven team. Outside of work, you’ll usually find her on a golf course or tennis court, planning her next adventure, or deep in an entrepreneurial endeavor. A lifelong learner and fierce competitor, she has never met a challenge she wasn’t game for. Reach out to Megan directly if you’re looking for a product, design, or marketing program manager who delivers! #opentowork
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Kyle Ogilvie is a senior marketing leader with a passion for building unforgettable brands that move people to explore more. With 18+ years of experience spanning Fortune 500 giants and scrappy outdoor startups, he brings deep expertise in brand strategy, integrated marketing, and consumer storytelling—all grounded in a genuine love for the outdoors. Kyle is known for his ability to lead with both strategy and execution. Whether orchestrating a record-breaking product launch, shaping go-to-market strategy, or mentoring high-performing teams, he thrives in fast-paced environments that demand creative thinking and cross-functional collaboration. He’s led award-winning work across PR, influencer, performance, and content, driving measurable results in eCommerce, retail, and wholesale. From snow-covered peaks to global gear drops, Kyle blends his industry fluency, data-driven mindset, and Midwestern grit to help brands punch above their weight. He’s currently open to new leadership opportunities—especially those rooted in adventure, innovation, and purpose. Reach out to Kyle directly if you're looking for a seasoned marketing leader who delivers. #opentowork
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Roxanne McKnight Hunter is a dynamic brand marketing and sales leader with 15+ years of experience growing globally recognized lifestyle, fashion, and hospitality brands. With a strong foundation in creative storytelling, market strategy, and wholesale development, she has driven impactful brand-building initiatives for industry icons including ROXY, Quiksilver, and LAIRD Apparel. As Brand Director at LAIRD Apparel, Roxanne played a pivotal role in redefining the brand’s go-to-market strategy, spearheading B2B growth, building strategic partnerships, and securing placements in premier luxury resorts and fitness destinations. Prior to that, she helped lead the Americas marketing division for ROXY under Boardriders Inc., where she launched integrated campaigns, seasonal narratives, and high-profile collaborations that fueled double-digit sales growth and deepened consumer engagement. Roxanne is known for her high-energy leadership, collaborative approach, and ability to fuse creative vision with data-informed strategy. Her expertise spans brand marketing, retail partnerships, digital storytelling, and experiential activations, bringing brands to life across every touchpoint. Passionate about shaping culture and driving commercial success, Roxanne is currently open to new opportunities and eager to join a forward-thinking team poised for growth. #opentowork
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Will Beihoffer is a creative producer, marketer, and content creator with a passion for transforming ideas into impactful visual narratives. With over a decade of in-house experience, he brings a deep understanding of brand strategy, marketing operations, and creative execution—from concept to final delivery. Known for balancing a sharp creative eye with a highly organized approach, Will specializes in guiding projects through every stage. His skill set spans creative production and storytelling, strategic thinking, project management, cross-functional collaboration, and content creation - ensuring brand needs are met efficiently and effectively. Having worked within marketing teams at both iconic global brands and fast-growing startups, Will thrives in dynamic environments and adapts quickly to challenges. Whether building campaigns, developing content systems, or shaping strategy, he brings a collaborative, solution-oriented mindset to every project. Please reach out to Will directly if looking for talent in this space! #opentowork
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Tyler Muzzy is a results-driven retail and merchandising leader with a strong foundation in sales analytics, inventory planning, and cross-functional leadership across DTC, retail, and omnichannel environments. As Director of Retail at BYLT Premium Basics, Tyler launched the brand’s physical retail footprint from the ground, developing a data-informed site selection strategy that prioritized market potential, brand alignment, and operational efficiency, while establishing KPIs, financial forecasting models, and driving profitability across locations. His prior roles at 5.11 Tactical and ASICS further highlight his ability to merge analytical rigor with operational execution—overseeing merchandise allocation for over 100 stores, boosting comp sales, and building omni-channel strategies that led to measurable traffic and sales gains. Tyler is known for his hands-on leadership style, sharp problem-solving skills, and strong business acumen. He holds certifications in Google Digital Sales, Meta Certified Digital Marketing Associate, and Meta Certified Media Planning Professional, underscoring his well-rounded expertise in modern retail and digital engagement. Tyler is currently open to new opportunities and excited to bring his expertise to a growth-minded team. #opentowork
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With over 15 years of progressive experience in online marketing and creative content strategy, Daniel Ybarra is a dynamic leader known for consistently delivering exceptional results. At Ormco, Daniel led teams that expanded the brand's social media footprint by 5,500% and increased business leads by 300%. He also spearheaded influencer marketing campaigns that generated over 500 million impressions annually. His expertise spans social media and influencer marketing, paid advertising, SEO, and cross-functional team leadership. In previous roles at VIZIO and Hurley (a Nike subsidiary), Daniel refined his skills in brand strategy, creative content development, and growth marketing, regularly surpassing engagement and reach goals. He also brings deep experience in new media, trend forecasting, public relations, and entertainment and music marketing. His passion lies in crafting innovative strategies that build brand awareness and drive conversion, while using analytics to inform decision-making and guiding teams to achieve bold marketing objectives. Daniel is currently open to new opportunities and excited to bring his experience and energy to a new team. #opentowork
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