Tecovas

Our CEO, David Lafitte, recently joined Steve Dennis and Michael LeBlanc on The Remarkable Retail Podcast to share how we’re bringing the spirit of the West, and the values that define it, to modern retail. In their conversation, David shares insights on: - Elevating every customer experience with radical hospitality - Expanding thoughtfully beyond boots into new product frontiers - Leading with clarity, focus, and empowerment across our teams Listen here: https://lnkd.in/gnmhJ4Yj

At Tecovas, we believe Veterans Day is a time to come together as a community to show gratitude for those who serve and sacrifice for our country. We’re proud to share that, thanks to the incredible support from our customers, we raised $20,000 for Folds of Honor — helping fund scholarships for the spouses and children of fallen or disabled U.S. service members and first responders. From all of us at Tecovas, to all our veterans and active service members and their families, we thank you for your service, your strength, and your sacrifice.

Veterans Day is a day of deep gratitude from all of us here at Team Tecovas as we honor those who have served our country. To mark the occasion, we will be donating 10% of all sales today to Folds of Honor (up to $20,000) in support of their mission to provide scholarships for spouses and children of US military service members and first responders who have fallen or been disabled while serving our country and communities. Today we have also raised our Military Discount to 20% off for all veterans and active service members. Thank you for your service and sacrifice.

Today we celebrate 10 Years of Tecovas. Ten years of hard work, passion, and dedication that have shaped every pair of boots, every conversation in our stores, and every moment shared with our customers along the way. It all adds up to something bigger: honoring the West and crafting its future. It's been a wild ride, and we're honored to have taken it with the best customers in Western. Thank y’all, and here’s to many more adventures ahead.

Introducing Tecovas Kids — our first-ever line made for the next generation of boot-wearers. All the same craftsmanship, comfort, and timeless style Tecovas is known for, now built for the rough-and-tumble play of growing feet. To bring this story to life, we teamed up with Ben Christianson for a campaign that captures kids in motion, at home in the wide open, and walking confidently in boots made to last. They may outgrow them, but they’ll never outwear them. Shop Tecovas Kids now, in store and online. https://lnkd.in/e4zMm3hK

'Tis the season to join Team Tecovas! We're seeking enthusiastic Seasonal Sales Associates to help our customers find the perfect gifts and gear for the holidays. If you have a passion for Western wear and love providing top-notch customer service, we want to hear from you. As a Seasonal Sales Associate, you can enjoy great perks like: 👢 A free pair of boots  🎁 A generous employee discount 🎄 Holiday bonus potential 🤠 Working with a best-in-class team Sound like a good fit? Apply now: tecovas.com/careers

NYC! Our doors are officially open at 105 Wooster St. Come experience the spirit of the American West and get ready to see more boots on the streets of New York.

Today marks the opening of Tecovas New York, our 50th retail store location. From Austin, TX to NYC, our journey has always been about staying true to our roots while meeting our customers where they are. This milestone marks an exciting new chapter as we bring our handcrafted boots and timeless Western spirit to one of the world’s most iconic cities. Thank you to Stephen Garner and the teams at Footwear News and WWD for exclusively sharing the news and for the continuous support of Tecovas' retail milestones. https://lnkd.in/gRr4x8bn

Tecovas x Mossy Oak : Instant Old Friends. Today we're excited to celebrate the drop of our limited edition collaboration. Mossy Oak has been connecting hunters and outdoorsmen with nature through great camo and apparel since 1986, and we're proud to join them for a collection that's made for the great outdoors. https://lnkd.in/gXe4AAmV

This summer marked the second year of our Internal Summer Internship Program, and it was nothing short of a great success! We welcomed a talented group of interns who made the leap from our retail fleet to join the team at Tecovas HQ — bringing the same passion, grit, and customer-first mindset that makes our stores so special, and applying it to projects shaping the future of our brand. As our company grows, we also tested out welcoming a couple of external interns — and we’re so grateful to Riley Vincent and Sam Box for their fresh perspectives, hard work, and meaningful contributions to the team. Their feedback will be invaluable as we continue to grow our Summer Internship Program. From cross-functional collaboration to innovative problem-solving, every intern made a lasting impact on our business this summer. We’re proud to see our retail teammates grow, stretch, and take on new challenges — and even prouder to be part of all our interns’ career journeys. To our amazing interns, Ben F. Chesney White Lilie Catania Jack-Henry Larsen Maura Baumer Bella Rogers, thank you for your energy, your ideas, and hard work. Here’s to your next adventure — we’ll be cheering you on!