Huge

What makes people say, "This brand just gets me"? At Opticon 2025, Huge's Chidi Achara and Optimizely's Rupali Jain unpacked how understanding intent, behavior and desire can help brands design intelligent, emotionally resonant experiences — and why that's the key to making people fall in love with your brand. Watch the full talk here: https://bit.ly/4owfNG2

This one's a mouthful. "Agentic AI Content Supply Chain." Is your brand working on this? Content is already gen AI's jam and this just takes it one step further, making it one of the best agentic uses of AI that I've seen in action. Whether you're a marketer thinking about CRM or a digital leader worried about driving traffic from generative engines, thinking about agentic content supply and management lets you do more with your team, increase the quality of your content, and keep things fresher than ever in market. Anyone in NYC, I'd love to see you this Wednesday (Nov 19!) in our new office in the Flatiron district along with Alexander Liss and Lauren Hammarstedt from Optimizely (who will literally show it in action!) We'll be covering what agentic AI content supply chains are, why do them, where to start, and how to do them well. I'll personally be talking about the peanut butter jelly sandwich problem with agentic AI as well as shifting role of humans as mission managers. Register here! https://bit.ly/48eWU4x

Next Gen Talent of the Year Winner Kurt Lorey, shares his take on creativity, empathy and the AI-powered future of experience design at Huge. Read the interview on Creativepool now: https://bit.ly/4nP6xM1

Josh Campo is joining Huge as CEO on January 1st! Read the full article on ADWEEK: https://bit.ly/47Ujdey “In today’s market, building products and experiences that connect with people on a human level is critical for the survival of brands." - Josh Campo.

We’re excited to welcome Josh Campo as Huge’s new CEO in January 2026. A results-driven leader in technology and experience transformation, Josh brings 25+ years of strategic and operational expertise in delivering growth for Fortune 100 clients. With his leadership, Huge will continue to build intelligent, people-centered experiences for our diverse and growing roster of global clients. Check out our full announcement here: https://bit.ly/3XvcSBf

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Proud of our healthcare work and our partners. This week in Las Vegas during HCIC, we won six times at the 2025 eHealthcare Leadership Awards. Our website redesign for UNC Health (https://bit.ly/4qXNOke) won: ➡️ Platinum award for Best Internet Homepage ➡️ Platinum award for Best Site Design ➡️ Distinction for Best Provider Directory Our Heart Health Campaign for Atlantic Health (https://bit.ly/48kj0PX) won: ➡️ Platinum award for Best Overall Digital Patient Experience ➡️ Platinum award for Best Overall Internet Site ➡️ Silver award for Best Mobile Experience

Join Alexander Liss and Emily Wengert alongside Optimizely's Lauren Hammarstedt at the Transforming Content in the Age of AI workshop on November 19. Here you'll learn how to: ➡️ Turn data and processes into AI-powered content supply chains ➡️ See Opal, Optimizely's agent orchestration platform, in action ➡️ Scale adoption and avoid the “graveyard of good intentions Space is limited. Register your interest here: https://bit.ly/4okHp0v

What does Content mean in the Age of AI? When AI makes the availability of content nearly infinite, how do brands differentiate and provide value? Come to this workshop in NYC on November 19, with myself and Emily Wengert from Huge along with some great speakers from Optimizely, to learn more! https://lnkd.in/gBtaCAFx