Tag

Pharmaceutical brands are navigating growing demands for timely, accurate, and tailored communication with healthcare professionals. But traditional content models remain asset-centric, leading to redundancy and a limited ability to personalize.   Our latest insight explores how modular content offers an adaptable solution that keeps up with the speed of the industry, supporting consistency, compliance, and rapid content delivery.    Read here: https://lnkd.in/gu4Fgmii #Pharma #Tag #HCPEngagement #ModularContent

How does Tag blend innovation, intelligence, and craft to amplify human creativity? With more than 15 years leading transformation across sectors Tonye Brown, Head of Technology at Tag shares his perspective on what working creatively and responsibly with AI really looks like, why AI is strengthening rather than replacing collaboration, and how education and controlled experimentation is helping to build confidence with our clients in this field. Read more on LBBonline - Little Black Book: https://lnkd.in/eef34Wbe #CreativeIntelligence #AIandTechnology #MakeItLand

We asked our experts in Southeast Asia what it would take for beauty brands to stand out in the region’s retail aisles today. Lee Hill, our Solutions & Operations Director for APAC, shares that it's no longer about just ‘looking good.’ It’s about doing good too. For more perspectives from our in-market experts, read The art of the aisle: Shopper marketing basics for beauty brands in Southeast Asia here: https://lnkd.in/gHhTqJ5i #TagAPAC #ShopperMarketing #BeautyBrands #SoutheastAsia

❓What makes a food & beverage trend go viral? And, more importantly, how can brands tap into those moments to join cultural conversations at their peak? In the latest Tag "Trends to Table" episode, we explore how inspiration travels from screens to shelves, and how F&B brands can harness trending flavors, formats, and behaviors to stay ahead of the consumer cravings curve. Our Food & Beverage marketing experts can help turn YOUR viral moments into opportunities! Watch the full November episode and others ⬇️ https://lnkd.in/eRD4agPe #TagAmericas #TagTalent #TrendsToTable #FoodandBeverage #CreativeProduction #Viral

With HCPs facing information overload, content needs to reach individuals in a way that resonates.    Kelvin Sor, Sr. Account Director, APAC, shares how experience-centric content that brings together smart strategy and deep insights, with agile delivery, can help drive engagement for pharma brands.     Watch here 👇 For more insights on how an experience-centric approach can help pharma brands to reach HCPs, read our latest Innovation in your inbox here: https://lnkd.in/gAv_8ZuG   #PharmaMarketing #HCPEngagement #ExperienceCentricContent #Tag 

💙 This past weekend, Duanduan Chen, Beth Spicer, Puneet Singhal, and his 9-year-old son proudly represented Tag at the American Foundation for Suicide Prevention (AFSP) Walk in NYC. The event brought together more than 1,800 participants united in their commitment to suicide prevention and mental health awareness. We’re inspired by everyone who walked to honor loved ones, spark conversation, and remind others that help is ALWAYS within reach. A heartfelt thank you to AFSP for leading this important cause and for the opportunity to give back to our community. 💙 If you or someone you know is struggling, help is available. 👉 Learn more or get involved: https://afsp.org/ #TagAmericas #CommunityImpact #MentalHealthAwareness #AFSP #Volunteer

🔶 New Episode Alert! In the November Tag "Trends to Table" episode, "Viral Inspirations," we explore how food and beverage brands can turn these fast-moving, viral F&B moments into lasting connections, and how Tag can help make the biggest ideas land, whether it's an interactive display for aisle 3 or a robust media splash on Times Square. 📹 Watch the latest episode here: https://lnkd.in/eRD4agPe #TagTalent #TrendstoTable #FoodandBeverageMarketing #ViralFoodTrends #BrandStorytelling #CreativeProduction #MakeItLand

From concept to delivery, our EMEA team has been pushing boundaries to bring bold ideas to life and make our client’s messages land. Here’s a glimpse of the work we’re proud to share, a celebration of creativity, craft and innovation. Watch our latest sizzle and discover what’s possible when creativity meets scale. The Gate Films GATE+

At today’s 'Irreconcilable Differences: Why Long-Term Loyalty Breaks Down' panel held at dentsu HQ in London, our Chief Creative Officer Martin Pierson joined industry experts to explore how purpose, sustainability, and technology are reshaping the way brands connect with their audiences. Martin shared his perspective on the importance of the customer journey, how creativity cuts through advertising’s noisy, saturated space, and why storytelling remains a powerful tool for building lasting relationships with customers through emotion and creativity. #CustomerLoyalty #CRM #BrandStorytelling