Monks

More great news from The Clios! Our bold move for HBO Max Pride 2025: Trixie Mattel’s Gay HBO Max Song has been honored with five Clio Entertainment Awards! 🏳️🌈 This campaign embraced fans’ creative passion, proving that sometimes, to stand out, you have to be loud enough to make a statement. We transformed iconic HBO Max quotes into a viral Pride anthem in partnership with Trixie Mattel. We're proud to design scalable, culture-first marketing frameworks that build enduring equity and relevance. Congratulations to all the Monks involved! Check out our wins: 🥇 Public Relations – Use of Influencer & Talent 🥇 Television & Streaming – Audio Visual: Brand Promo 🥈 Television & Streaming – Influencer & Talent Storytelling 🥈 Social Media – Use of Influencer & Talent 🥉 Television & Streaming – Fan Engagement 

To rule the market in a real-time world, you have to be willing to rewrite the rulebook. 📖 We’ve partnered with SXSW Sydney and The Growth Distillery for Season 2 of Rules Don’t Apply, a series featuring candid conversations with the industry disruptors who are redefining what victory looks like. 🎧 In Episode 1, S4 Capital Group’s Executive Chairman Sir Martin Sorrell discusses why agility, collaboration, and low-ego leadership are the new currency of success. Tune in as he breaks down the acceleration from legacy to digital models and explores how AI and quantum computing are shaping the future. 👉🏽 https://lnkd.in/gAqU_es8

LA Times Studios’ Inspirational Women Forum & Leadership Awards last week was a powerful gathering of executives and change-makers. 💡 While we celebrate all the honorees, we are especially proud of our Global Chief Client Officer, Deborah Heslip, for her nomination in recognition of her visionary leadership and achievements over the past 24 months. 👏🏽 Her nomination is a true win for us, demonstrating the impact of ambitious, distinguished leadership in our industry. “I am so appreciative of this recognition and truly inspired to be among an incredible group of inspirational women," says Deborah. "Their dedication is a catalyst for all of us to continually adapt and push boundaries in our work.” Thank you, Deborah, for being an incredible source of guidance and inspiration for our people and partners worldwide.

We're accelerating to the finish line at the The Clios Entertainment Awards! 🏎️ Our dedication to crafting cultural moments into lasting brand relevance was validated with major wins for our work with Netflix. This recognition is a testament to our approach of connecting brands to culture in real time, designing ecosystems of personalized, resonant moments that cut through the noise and drive both impact and connection. Here are some of our wins: Netflix - Senna’s Cut 🥇 Digital, Mobile & Social Media Craft – Editing 🥈Social Media-Long-Form Social Media Video 🥈 Audio Visual: Teaser 🥈 Fan Engagement - Audio Visual 🥉Audio Visual Craft - Editing Netflix - Squid Game / The Mexican Way 🥇Public Relations Press Tour, Red Carpet & Stunt A huge congratulations to all the Monks who brought this amazing work to life!

Ready for the biggest screen in the world? We are thrilled to unveil Google Gemini’s first Sphere installation in Las Vegas, just in time for F1 Race Weekend! 🏎️ This groundbreaking project coincides with the launch of Gemini 3.0 and the extension of the McLaren Racing x Gemini partnership into 2026. 🚀 To celebrate the continued partnership and highlight Gemini 3.0 capabilities, we helped showcase the McLaren car through different creative scenes to excite and inspire creatives everywhere. Catch the stunning McLaren Racing car lighting up the Sphere all week long.

Talk about a feast for the eyes! 👀 Our creativity, innovation, and social commitment made a massive splash at the 2025 Festival Internacional El Ojo de Iberoamérica. Our work proved that by connecting brands to culture at the speed of life, you build enduring relevance and trust. From the culturally impactful "Senna's Cut" to the innovative "Sneaker Cam," these wins highlight our integrated approach to designing scalable, culture-first marketing frameworks. Congratulations to all the teams! Check out our full list of wins: Netflix: Senna’s Cut 🥇Film – Media, Entertainment, Recreation, and Tourism 🥇Film – Commercials up to 120 Seconds in Length 🥇Digital & Social – Online Ad 🥇Sports – Audiovisual Media 🥇Best Local Idea (Argentina) 🥈Film – Viral 🥈Digtal & Social – Use of Data 🥈Creative Data – Best Data Visualization 🥈Creative Data – Data-Driven Creativity and Experience 🥈Audiovisual Production – Editing 🥉Sports – Excellence in Brand Experience Netflix: Darkminito 🥉PR – Events and Sponsorships 🥉Content – Events and Actions Mercado Libre: Sneaker-cam 🥉Digital & Social – Innovative Use of Social Platforms Fields of Glory 🥉PR – Events and Sponsorships Activision: The Secret Tapes 🥈Digital & Social – User Experience

Behind Made by Google ’25 was a bold idea: turn a product launch into an entertainment experience. 🎬 In just six weeks, Monks brought that vision to life for Google, creating a backstage-inspired environment filled with interactive Sandbox demos showcasing Pixel’s newest features and innovations. 🚀 This is how we build brands in the real world, designing immersive moments that engage people in real time to create authentic, lasting connections. Dive into the full case study and see how the Sandbox stole the show—read the full story on Monks.com. 👉🏽 https://lnkd.in/g_DJQV5v

That’s a wrap on Amazon Ads unBoxed 2025! 📦 The core takeaway? Amazon is cementing its position as the most integrated ecosystem in digital commerce, moving well beyond the point of purchase to drive both discovery and conversion. We were there to help unpack it all. Our EVP, Global Media CX and Investment, Bryan Sherman, joined industry leaders from The Estée Lauder Companies Inc. and Skai for a Partner Keynote, discussing how brands, partners, and Amazon Ads are combining their strengths to deliver breakthrough innovation and extraordinary value at every customer touchpoint. 🤖 This collaboration is crucial as the industry shifts to unified campaign management, AI-driven creative production, and full-funnel performance measurement, all designed to give advertisers more speed and clarity across the funnel. If you weren't there to see it, the recap video is below! Head over to the blog for our full analysis on the new product lineup and what it means for your 2026 growth strategy. 👉🏾 https://lnkd.in/g_E55qTF

En Monks creemos que las mejores ideas nacen de escuchar a las audiencias en el momento correcto. Porque cuando pones atención a lo que la gente siente, aparecen oportunidades que no estaban en el brief. Así descubrimos que Tecate Titanium nunca se había ido: seguía viva en la mente (y en el corazón) de sus fans. Entonces, lo que parecía nostalgia, en realidad era una oportunidad para reconectar desde lo que la gente ya sentía. Junto al COE, el ecosistema de agencias que trabaja bajo la filosofía de colaboración radical para HEINEKEN MÉXICO, transformamos esa señal en una campaña que trajo de vuelta a Tecate Titanium y la colocó una vez más en la conversación. Porque cuando la cultura marca el ritmo y las marcas escuchan, las ideas no solo conectan: brillan. Gracias y felicidades a LePub por liderar la iniciativa creativa y al resto de agencias por acompañar y hacer brillar la ejecución: Monks Digital & Influencer Marketing · Dentsu · Swarm · Massive · Silverbullet · Edelman · Serna

Agentic AI is transforming what’s possible for brands—and we’re excited to help lead the charge.💡At the AI Accelerator Institute's Agentic AI Summit Toronto, Peter Altamirano will share how Monks is driving innovation from R&D to real-world deployment, with Monks.Flow accelerating adoption across teams and products. The event happens this Thursday, November 20. See the full agenda and join 👉🏽 https://lnkd.in/gNJpcs2b