Global Fashion Group

In our interview, Global Fashion Group’s CEO, Christoph Barchewitz, shares an update on the company’s operations and #H125 performance. We explore the progress made across the three key regions, looking at both operational milestones and customer impact, before turning to the half-year results, including a focus on the company’s cash generation and the strength of the balance sheet. Global Fashion Group operates leading #fashion and #lifestyle e-commerce platforms in nine countries across three regions (#Australia and New Zealand, Latin America and South-East Asia) with high growth potential. Its platforms enable global and local brands, complemented by the company’s own brands, to reach customers in markets with no capital investment. 🎥 Watch the full video below 👇 Russell Pointon, CFA ACA #GlobalFashionGroup #Ecommerce #DigitalRetail #FashionTech #GrowthMarkets #EquityResearch

Introducing Rescued! Giving imperfect items a second life. We’re expanding our circular fashion offering with Rescued, a new shoppable category featuring both repaired and upcycled pieces. The collection features items returned to THE ICONIC’s warehouse with minor imperfections. Identified by THE ICONIC’s warehouse team, they are sent on to Australian startup Revibe for expert cleaning and repair, ready for sale on THE ICONIC at a lower price point. Also under Rescued, we have welcomed our first upcycled brand, Re/lax Remade an Australian label that reworks rare vintage towels into one-of-a-kind hats, accessories and jackets. Discover Rescued on our new RE-ICONIC® hub, the home of our circular solutions including Pre-Loved and Donate and Recycle. Bringing Rescued to life has been a huge team effort, with ICONITES across the business involved in the project. Congratulations to all involved. Explore Rescued here - https://lnkd.in/gW-iVsBH   #CircularFashion #THEICONIC #Repair #Upcycling #PreLoved

Last night THE ICONIC attended retail's night of nights, the annual Australia Post Online Retail Industry Awards. We're thrilled to share the team did not go home empty handed, taking out the category of Best Online Retail Marketing for our Got You Looking masterbrand platform! Launched in 2024, GYL was all about breaking the mould and giving Australians a reason to look again. Over the past 18 months, it has succesfully reignited brand love and driven a 34% YoY boost in awareness, with standout moments including our live changing room banner, 3D installation at Martin Place, and the GYL Online Treasure Hunt. THE ICONIC was also proudly listed as a finalist for Best Pureplay Retailer, Best Online Fashion Retailer, Best B2B Platform. Congratulations to the other winners and finalists and a huge thank you to our passionate team, creative partners Dentsu Creative and Love Media and customers for making this possible. We’re proud to be recognised and excited for what’s next! #ORIAS2025 #GotYouLooking #THEICONIC #RetailInnovation

We’re excited to announce the launch of CIRKULAR on THE ICONIC! As part of our ongoing commitment to circularity and conscious consumption, we’ve partnered with CIRKULAR, a premium curator of pre-loved fashion from luxury brands and leading Australian designers. This partnership expands our pre-loved offering, giving our customers access to an expertly curated selection of authentic, high-quality pieces from cult labels like Jacquemus, Zimmermann, Prada, CAMILLA AND MARC, and many more. CIRKULAR joins our pre-loved portfolio alongside Azura Runway and The Real Deal, furthering our mission to drive positive change in the fashion industry and make sustainable shopping more accessible across Australia and New Zealand. A huge thank you to CIRKULAR’s Co-Founder and Creative Director, Marnie Dibden Cate, and the CIRKULAR team for partnering with us to elevate our customers pre-loved shopping experience and make sustainable fashion more accessible than ever. Discover the best of CIRKULAR’s curation now: https://lnkd.in/gbYQfBzF

The #advertising #ecosystem is complex and lacks #transparency. It also struggles with the #privacy #paradox: #consumers are #protective of their #data yet want to be shown relevant #content, including #ads. We asked some prominent industry representatives from agencies, publishers, platforms and brands for their perspectives on how the industry is adapting, the role of #AI and what can be done better. There is plenty of alignment, but there is also some revealing divergence of emphasis. This report contains #interviews with #executives from Eagle Eye Solutions, LBG Media plc, M+C Saatchi Group, Reach plc, Verve and Global Fashion Group. Read the report here: https://lnkd.in/echF_zFv Fiona Orford-Williams

💙 Conheça os bastidores da nossa campanha de Dia dos Namorados Esse ano, a campanha de Dia dos Namorados da Dafiti foi criada de uma forma diferente. Pela primeira vez, todo o conteúdo criativo foi desenvolvido com o apoio da Inteligência Artificial (IA), sem abrir mão da sensibilidade e da visão estratégica dos profissionais criativos envolvidos. O resultado? Uma campanha alinhada às tendências de consumo e ao dinamismo que o marketing digital atual exige. Mostrando que o mercado pode - e deve - se reinventar com responsabilidade, inovação e performance. Mesmo sendo 100% digital, a campanha não perdeu o lado humano. Tivemos a participação ativa de criadores de conteúdo, que trouxeram autenticidade, emoção e conexão real com o público. E, claro, tudo foi realizado com o talento e à criatividade dos Dafiters, que criaram e direcionaram cada detalhe da campanha. O projeto é um exemplo claro da Dafiti Hybrid Intelligence (HI) — a fusão entre inteligência humana e artificial. Essa sinergia entre pessoas e tecnologia reforça a força do conceito de Inteligência Híbrida, onde a IA potencializa, mas não substitui, a visão criativa e estratégica das pessoas por trás das decisões, trazendo credibilidade e reforçando a ideia de que tecnologia e humanidade não são opostos, mas aliados. Confira os resultados da campanha nas imagens abaixo.